Only on dating apps where men make up 70-90% of the users and the few women are so bombarded with interest they need a quick and easy way to cull the herd. If you meet women IRL, your looks, height, etc. take a backseat to how you make her feel and how much you believe in what you have to offer a woman. Of course, some women are superficial, but not nearly as many women are as men think based on their own metrics of attraction.
"Personality had a much greater effect on women's perception of good looks than men. (Something that is much easier to guage IRL than on an app — comment mine) "It's quite remarkable how little women are influenced by physical looks. All men should pay attention to this. It's much more important to be a valuable social partner than worry about your physical looks," says Wilson.
The effect can work both ways. One 50-year-old woman rated a boy who was in her high school yearbook as extremely ugly. "We couldn't understand it, because he looked so average," says Wilson. "When we asked her why, her face contorted with disgust as she explained what a foul-mouthed jerk he was. It was nothing to do with his looks."