Other than charm, wit, and an honest appreciation and admiration of women? That seems pretty compelling to me. Most men deeply underestimate how seductive it is for a woman to feel seen and understood by a man. Most men are so busy largely treating woman like a side-kick they forget (or never learned) how intoxicating it can be to have a man really focus his attention on you and what you have to say.

Aside from the fact that Casanova said directly that this was his secret sauce, the Romeo program bears it out. Woman are used to being marginalized by men. Stop doing that, and truly listen to her, truly care about what she has to say, and most men would be amazed at the positive effect it has on most women. In addition, knowing how to intelligently flirt (without being crass) is super fun and exciting.